Articles & Press

How to Increase the Quality of New Patients to Your Practice

Strategies to Elevate the Standard of New Patients in Your Practice Have you experienced a recent decline in the quality of new patients? Is your current digital marketing strategy falling short? Despite following conventional marketing wisdom, are you still attracting the wrong patients? These challenges may all be interconnected. Are You Targeting the Right Kind…

Senior Living Placement Agencies (Referral Agencies) Are They Worth It?

The Unaddressed Challenge of Online Visibility for Assisted Living Communities For the last ten years, one of the major hurdles facing Assisted Living communities has been their scarce or even non-existent online footprint. This is particularly noticeable when individuals or their families use leading search engines like Google and Bing to find information on Senior…

Definition of Noise in Marketing

What is the Meaning of NOISE in Marketing? Depending on where you look, not only does the definition change drastically, but some definitions are just confusing. So what, simply put, does “Noise” mean in the marketing world?  Let’s have a look… Noise (Noun): Confusion caused by too many messages trying to be delivered at one time.  This…

SEO Surgeons gets a tip of the hat from SEOmoz

Earlier this week, we received an unexpected but highly esteemed recognition. SEOmoz, a leader in the field of SEO, carried out a comprehensive nationwide survey without our knowledge. Astonishingly, SEO Surgeons was ranked among the top five most ethical and actionable SEO firms out of nearly 100 companies surveyed! We’re deeply honored by this endorsement…

How to Recover from Bad Google Reviews

Strategies for Bouncing Back from Negative Google Reviews Anyone who’s been in the business world for some time understands this truth: Even if you have countless satisfied customers, it’s often the single dissatisfied one who will voice their discontent online, while the satisfied majority remains silent. It’s an unfortunate reality, but instead of complaining about…