Category Archives: Uncategorized

Did Your Lead Flow Die with the June, Aug., Sept., or Oct. Google Updates?

Did your lead flow from Google die at the end of May/Early June, Aug., Sept. or Oct.?  If so, you were likely dropped in Google by the most recent Google updates. Some of these were the most impactful Google updates that we’ve seen since Dec 2019.  We’ve been taking in and successfully repairing many, many…

Definition of Noise in Marketing

What is the Meaning of NOISE in Marketing? Depending on where you look, not only does the definition change drastically, but some definitions are just confusing. So what, simply put, does “Noise” mean in the marketing world?  Let’s have a look… Noise (Noun): Confusion caused by too many messages trying to be delivered at one time.  This…

What’s the #1 Internet Marketing Activity You Should Do During a Recession?

I’ve been through 3 recessions now in my career. Rewind to 30 years ago, where’s the 1st place you’d put your business so customers could find you? The Yellow Pages! And you’d be competitive by changing your name to “AAA Service Company” or by buying a half a page ad for $50,000 a year. Something…

How long Does SEO Take to Start Working?

How long does SEO take to start working? Probably longer than you want it to. SEO is a long-term marketing strategy, it is not for the short-term minded person trying to get next-day results. You’re working with entities like Google, who change all the time, whereas you technically have no control over what they’re doing, you’re being…